Fun Stuff > BAND

Coffee Shops and Music

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valley_parade:
A local radio station has a show called "The Acoustic Storm" every Sunday morning. I always call in and request "Heartless Bastard Motherfucker" but they never play it.

thermodynamics:
the Starbucks in Murfreesboro has had Peter Bjorn and John playing nonstop for the past 2 months.

blow my fucking brains out.

KharBevNor:
...you go to Starbucks?

Tokuma:
Starbucks is exactly the opposite of what we want to be. They may be rich and everywhere, but their coffee is shit. Actually, most of their drinks are either really bad or geared toward people who drink coffee not because they like it but because its "hip".

Anyway, thanks for all the suggestions so far. Keep 'em coming.

I started emailing some record labels and have not gotten a reply from any of them as of yet. I honestly was not expecting to heard from them via email anyway. I am sure they get quite a few emails and only read a few. looks like I will be making lots of phone calls in the next few weeks. I also worked it out that, if all goes as planned, QC Forum members in the area who come to our shop will either receive a free menu item or 10% off. Not quite sure which one, it all depends on how much our startup costs will be.

Subbuteo:
Tokuma -

I wish you the best, but I hope you've done your homework.
I don't know if you know this, but there was a coffee shop directly across the street from your location.
It closed about 2 years ago.  It's not a great location.  There's not enough traffic nor is it a destination.
It's going to be very difficult to draw people into that area.  On top of that, you have East Main pulling people the opposite direction.
There's a St. Louis Bread Company there and a Starbucks on its way - both of which will be your competition.

Your customers will come from West Belleville heading into downtown and from Hwy 15.  No one is going to come from Fairview into Belleville when you have so many more options out there.  Many people from the WestEnd stop at the Abbey to get coffee on the way in, so that hurts.  There is a very good (quality-wise, not much atmosphere) coffee shop on Lebannon Ave.
Also, people coming from Hwy 15 pass by QuikTrip, which sadly, is competition also. (Some people don't understand quality).

You have to make your store a destination in and of itself for you to be successful.  Music may be the way to do that.  The one thing about music as your hook that you have to be carefull with is that there is a fine line between a place 20-somethings think is cool and will hangout dispite 40-somethings also enjoying it and a place that 40-somethings don't go to because they think it over-caters to the 20-somethings.  It's very difficult to maintain a broad draw.

One of the more successful coffee shops has been Sacred Grounds in Edwardsville.  But they have a great location.  But you might want to check them out.

I really do wish you the best of luck.  I'd really like to see Belleville turn itself around, but I don't see that happening.

Cheers to your success.

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